EP396: Are you charging your worth—if not, why not?
Still guessing your prices? If you’re a freelance hairdresser or salon owner who feels guilty raising rates, this episode is your permission slip—and your plan. In this How To Cut It …
In today’s episode, Dom chats with Darren Cunningham and George Waterfield, owners of Leicester’s The Secret Garden, on building a truly welcoming, LGBTQ+ inclusive salon—and why inclusion is both practical and profitable. Hear how they opened at speed, navigated Leicester’s lockdown from a family garage, and replaced “ladies/gents” with gender‑neutral, length‑ and time‑based pricing. They share lessons on risk‑taking, constant education, and turning hate toward their Pride flag into powerful community solidarity, culminating in a 140‑person drag‑queen re‑raising. Plus, their growth playbook: …
Are scary ingredient headlines warping your colour decisions? In this episode brought to you by Wella Professionals UKI, we’re joined by Ursus Schweitzer—an R&D connector who bridges the lab and the salon floor. He observes how productsare really used, then translates complex chemistry into clear, salon-ready truths. Ursus cuts through the noise and decode what’s really inside the bottle so you can make smarter choices and educate clients with confidence. You’ll learn how to separate study-based evidence from clickbait, why full formulations …








How To Cut It is a resource run by me, Dom Lehane, and is dedicated to giving hairdressers and barbers of all levels the insights, inspirations and information to the many exciting pathways and opportunities available to you – helping you to a successful and fulfilling career in the hairdressing and barbering industry.
A must listen for any hairdressers out there. Very inspiring stuff
@joereynoldshairThese podcasts are epic
@nineteeneighty7I enjoy and am excited about hearing the amazing people you talk to and how they started. It gives me so much courage to make that choice too
@lu11111Very inspiring and really enjoyable. It’s really made me think that if you work hard enough you’ll make opportunities for yourself
@neiloconnellLove what you’re doing with these podcasts
@jameswhitehairGreat work on the podcasts, some amazing people. Can’t wait for more
@patricemarrowBeen waiting for a podcast series like this. It’s amazing hearing the stories of the heroes of our industry, and coming from South Africa it’s hard to come by such knowledge and inspirational stories
@guydoeshairAs a gents barber, it’s been an invaluable resource for myself
@_a_middletonHow To Cut It podcast are the absolute bomb
@mouseybrowneTo listen to so many amazing guests is invaluable, and given me a much needed boost and energy to really take and do what I need to do
@shirleymouseAbsolutely loving listening to this podcast.. so informative
@paigemackenziek