Today, you’re going to learn how husband and wife duo, Lara Johnson and Dom Capel of Lara Johnson Lifestyle, have built a successful salon business around their team and family. Social proof of this success is celebrating 27 years of being in business this year.

Now, you might be thinking, “This all sounds great, but I don’t own a salon business, let alone having a team. What’s this podcast got to do with me?” Well, think again! Let me explain.

By listening to this conversation today,  Lara and Dom share their experiences that could be your trigger to exploring the idea of opening up your very own salon business. And if so, Im certain their insights will help you on your way to doing just this.

Like most successful salon business owners, it starts with a dream of one day owning their own salon business. That dream became a reality for Lara and Dom, when after working at Charles Worthington in London, Lara moved back to her native Swansea to open Lara Johnson Lifestyle. Then followed later with Dom joining her in the business.

They’re going to share how they brought a piece of London fashion to Swansea, South Wales, and along the way the importance of education and their team – an industrious family of like minded professionals. They will also give you some sound advice to why brand association matters to the success, plus learn about their daughter, Tilly, becoming a part of the business.

Whether a current salon owner or future one in the making, this is an insightful episode from two of my favourite people in the hair industry. Let’s dive in!



A podcast produced by Hairy Media Productions 

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Thank you to Lara Johnson and Dom Capel for joining me on todays podcast.

Until next time, Peace, Love and Smiles all the way… Goodbye.

Today’s Guest

Lara Johnson Lifestyle owners Lara Johnson and Dom Capel are celebrating 27 years of business this year.

 With their team, they have built their business around their team, an industrious family of like minded professionals. They look at the future of our industry as one in which we will all support, encourage and promote the industry together.

Show notes:

Heres some of what we cover in todays episode with Lara Johnson and Dom Capel

  • 04 min 33 sec: Celebrating 27 years in business together.
  • 05 min 46 sec: Love your team.
  • 06 min 22 sec: Passion for hairdressing began within Lara’s mums salon.
  • 08 min 05 sec: How Dom came into hairdressing.
  • 12 min 12 sec: Working with Charles Worthington.
  • 15 min 42 sec: The opening of the salon business, Lara Johnson Lifestyle.
  • 22 min 14 sec: Dom coming into the salon business as a trained hairdresser.
  • 27 min 43 sec: Early experiences of the Lara Johnson Lifestyle business.
  • 32 min 27 sec: Offering a London fashion led salon business to Swansea.
  • 35 min 41 sec: Deciding on pricing structure for the business.
  • 39 min 06 sec: Restarting the business again after COVID.
  • 42 min 11 sec: Time to reflect.
  • 44 min 02 sec: Daughter doing the salon business.
  • 45 min 46 sec: Strengths of a family run business.
  • 46 min 50 sec: Importance of education for the business.
  • 57 min 33 sec: Brand association with your salon business.
  • 01 hr 01 min 11 sec: Lara’s charity work.,/li>
  • 01 hr 07 min 40 sec: Get involved with Dom’s education with Wella.
  • o1 hr 09 min 42 sec: Lara and Dom share one more thing we need to know from todays conversation.





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